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The Thunderbird Brand

Identity. Connection. Community.

The Thunderbird brand unites us through a visual identity that inspires pride and connection beyond the classroom.

Logos

Logos should not be altered in any way. Contact for special use permission.

Color

A solid blue background with the Pantone color code 2756 C displayed prominently in the center.

Hex: 1a2184

RGB: 23, 33, 132

CMYK: 100, 98, 15, 6

Pantone: 2756 C

Paint Color: Honorable Blue (Sherwin Williams SW6811)

The image is a solid yellow background with the Pantone color code %22Yellow 012 C%22 displayed in black text at the bottom.

Hex: fad606

RGB: 250, 214, 6

CMYK: 3, 12, 99, 0

Pantone: Yellow 012 C

Paint Color: Forsythia (Sherwin Williams SW6907)

The image displays the Pantone color swatch for the color 18-4005 TCX, which is a shade of gray.

Hex: 716e6f

RGB: 113, 110, 111

CMYK: 56, 50, 48, 15

Pantone: 18-4005 TCX

A white square with the Pantone logo and color code %2211-0601 TCX%22 prominently displayed in the center.

Hex: ffffff

RGB: 255, 255, 255

CMYK: 0, 0, 0, 0

Pantone: 11-4001 TCX

Fonts

Primary Typeface

The Gotham font family serves as the primary typeface for Circle Public Schools and should be used whenever available. Its clean, modern design reflects the professionalism and strength of the Thunderbird brand across print and digital platforms.

Secondary Typeface

As a secondary typeface, Source Sans Pro is used in all Google applications to maintain consistency and readability.

Secondary Typeface

Century Gothic may also be used for paragraph text when appropriate, offering a simple and accessible complement to our core fonts.

The Thunderbird Trademark

Blue and yellow Thunderbird emblem with stars on each wing.

The Circle Thunderbird is a trademark exclusively owned by USD 375. It may not be copied, reproduced, or altered without written permission.

Learn more & apply for use